Recruitment has never been easy, especially if you are hiring directly. Two things can happen, you may not find the right candidate, or, that he or she chooses your competitor over you. These setbacks can be frustrating and can costly too, given that they lead to a reduction in productivity and can be an obstacle to your company’s growth.

The fact is, in the corporate world, recruitments aren’t always successful, and there are so many reasons why that is the case. In this article, we will take a look at some of these reasons in depth and what you can do about them.

Time – time is a balancing act. You see, spending much less time on talent attraction and screening could easily result in you missing out on the best, most qualified applicants. Also, spend a lot of time could result in you losing the best talent to your competitors. The main problem is that you can’t guarantee that delays won’t happen as there are so many variables, both internal and external, that are at play here and could affect your recruitment campaign. So, the best thing to do in this case is to keep updating the applicant in all stages. By regularly informing the applicant of the stage in which the campaign is at is very crucial to improving the candidate’s experience.

Failure to utilize online and mobile technology – whatever your feelings might be on technology, we can’t deny the fact that we are in the age of technology, where everything is just a click away and you will have access to critical information. Everyone is using technology, and you failing to take advantage of this as a job board is a mistake. I mean, do you know that technology, social media, in particular, could be the best platform to portray a positive business image, which will give job applicants an insight into what your company is all about, and how it is like working for you? Unlike spamming a newsfeed with job adverts, this strategy adds more strength to your employer branding.

Negative candidates’ experience – in a recruitment process, a candidate’s experience is very crucial and must be taken into consideration at all times. Yes, you can’t make everyone happy, but you should try as much as possible to give everyone a ‘positive experience throughout the process. A negative experience will certainly dent your recruitment process, which means the process will fail, and your company’s reputation ruined in the process. Effective communication plays a critical role in ensuring that every candidate has a positive experience. Let the candidates know whether they were successful or not, and if not, let them know why – maybe they can learn from the experience. Waiting without any feedback can be frustrating. So avoid putting the applicants through this!

Final thought

Having successful recruitment is quite easy, and so is having one that’s unsuccessful, in equal measure. You just need to do everything right, and always remember, ‘applicants’ engagement’ is always key.